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How to Increase Website Traffic
Traffic, in the real world people hate it but online people can’t get enough of it – website traffic!
You see when it comes to owning a small business with a website or an online business, you’d rather have too many people waiting in line, or visiting your website, than not enough.Otherwise you’re out of a job and out of money.
That’s why boosting that website traffic to your is so critical to your success.
Here are 5 tips for how you can get more traffic – the kind you like – website traffic!
First, to get people excited about coming to your site and increase your website traffic – you have got to set yourself up as a voice of authority.
Chances are you’re not the only business out there of its kind.
You’ve probably got some competitors so let your visitors know that you know more than the other guys. You can do this by creating useful content that your visitors actually want to read. That could be blog posts ebooks or industry guides. You could answer hard questions on social media even. If the questions aren’t directly related to your product. You can even host a webinar or upload industry related educational videos. How about live tweeting a company event? I mean the options are endless.
Second, don’t just market your product to everybody, market it to somebody!
Let me explain. If you want to really resonate with your site’s visitors find out who they are. Are they male or female, party goers or mommy bloggers? Where do they live? Find out exactly who your target market is and then generate content that appeals to them. You can do this by guest blogging, answering questions on Quora or Yahoo or other websites like HelpaReporter.com. This allows journalists to quickly find expert sources like yourself to interview. This will help you get website traffic as people will search you out.
Third, this simple but gold! A great way to attract website traffic is through partnerships.
Many small businesses and online marketers make strategic partnerships but never foster them. Not cool! You have got to take advantage of these connections. Do this by doing joint social media promotions, shared giveaways and sales. Also by trading ads on each other’s websites or doing blog posts that highlight you working together.
Fourth, you have got to support stuff.
Humanize your brand a little let your customers know you care and then they might show you a little love back. For example, choose a cause or anon-profit that aligns with your business’s values and support it. Your customers will see that you’re more than just a money-hungry money-making machine. You actually care about stuff
just like they do.
Fifth, one last amazing tip to increase website traffic, It’s called PPC or pay-per-click advertising.
PPC lets you place ads online in places where your target market is most likely to see them. It almost feels like cheating. Whether that’s on a Google or Bing search result page, Facebook Twitter, Instagram YouTube or Pinterest. These and any other website that allows for paid advertising. The online world is your billboard and PPC advertising is the fastest way to get website traffic right off the bat and you only pay a fee when your ad is clicked. Pretty awesome right!
As you can see getting more website traffic is a combination of efforts. It takes time and it takes patience but in the end it leaves you with loyal customers and more of them. The point is getting lots of website traffic!
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